Pearson's CourseConnect Selected as Finalist in 2010 SIIA CODiE Awards

Boston, MA (PRWEB) April 5, 2010

Pearson, a global leader in education, education technology, and services, today announced that its CourseConnect solution has been selected as a finalist in the 2010 Software & Information Industry Association (SIIA) CODiE Awards. CourseConnect is a library of customizable online courses with recommended course descriptions, syllabi, lessons containing rich media, graphics and interactivities, discussion questions and assessment banks.

Established in 1986, the CODiE Awards celebrate outstanding achievement across the software, digital information and education technology industries. The comprehensive review process of nominated products included intense scrutiny by subject matter experts, education industry analysts, journalists and specialists in the implementation of education technology.

Perfect for either a fully online or blended learning environment, CourseConnect delivers exceptional instruction and assessment, innovative instructor tools, and best-selling, class-tested textbooks - all essential components for directly affecting student retention and results. Customizable modules provide engaging, easy-to-follow content mapped to specific learning outcomes. Each course provides instruction, opportunities for reflection, self-assessment and practice, and activities that encourage learners to apply their knowledge and extend their learning beyond the classroom.

"Pearson's CourseConnect solutions have been developed using instructional design methods that focus on increasing knowledge retention to achieve student, faculty and institutional success," said Don Kilburn, CEO of Pearson Learning Solutions. "We are honored to be named a finalist in the 2010 SIIA CODiE Awards. With CourseConnect, we allow institutions to concentrate on their mission of student success and retention while providing them with the necessary tools to achieve those goals."

Pearson has 13 education finalists in the CODiE Awards this year, leading the prestigious competition. Pearson's innovative ed-tech solutions for schools, colleges and universities are recognized across the awards program's education categories, honoring the company's worldwide leadership in harnessing technology to personalize and improve learning. Pearson's 13 finalists were chosen from more than 327 education nominations submitted by 124 companies.

In addition to CourseConnect, Pearson products moving on to the next round of competition are the Mastering Platform, MathXL

Pearson's MyCourse Named Finalist in 2010 SIIA CODiE Awards

Boston, MA (PRWEB) April 12, 2010

Pearson, a global leader in education, educational technology, and services, today announced that its MyCourse solution has been selected as a finalist in the 2010 Software & Information Industry Association (SIIA) CODiE Awards. MyCourse is an integration of two Pearson products: MyCourse combines the powerful formative assessment tools, personalized learning and media resources of MyLabs with the comprehensive online learning curriculum of CourseConnect.

Established in 1986, the CODiE Awards celebrate outstanding achievement across the software, digital information and education technology industries. The comprehensive review process of nominated products includes intense scrutiny by subject matter experts, education industry analysts, journalists and specialists in the implementation of education technology.

Inheriting CourseConnect's simple navigation, the MyCourses are intuitive, user friendly, and technologically advanced. Each course is developed, designed and tested by a large team of professionals, including subject matter experts, instructional designers, graphic designers, instructors, assessment specialists, students and others. MyCourse offers numerous benefits for institutions and instructors, including an optimized learning environment, easy-to-navigate design and detailed instructor resource guides. MyCourse can be used in fully-online, blended and web-enabled settings depending on the specific needs of the institution.

"MyCourse provides instructors with a comprehensive online curriculum delivered in our personalized learning environment with all the multimedia resources and assessment tools today's instructors need to drive and measure student engagement," said Don Kilburn, CEO of Pearson Learning Solutions. "Recognition as a finalist in the 2010 SIIA CODIE Awards is another validation that our MyCourse solution provides students a unique, interactive experience for learning."

Pearson has 13 education finalists in the CODiE Awards this year, leading this year's prestigious competition. Pearson's innovative ed-tech solutions for schools, colleges and universities are recognized across the awards program's education categories, honoring the company's worldwide leadership in harnessing technology to personalize and improve learning. Pearson's 13 finalists were chosen from more than 327 education nominations submitted by 124 companies.

In addition to MyCourse, the company's products moving on to the next round of competition are CourseConnect, Mastering Platform, MathXL

Frank Magnera, Catalyst Account Director, to Judge Prestigious 2012 BMA International ACE Awards

Rochester, NY (PRWEB) November 03, 2011

Frank Magnera, an award-winning business-to-business marketing expert and account director at Catalyst (Rochester, New York), has been chosen to judge the 2012 Business Marketing Association (BMA) ACE awards.

Hailed as one of the industrys best creative awards by The New York Times, The ACE (Advertising Creative Excellence) Awards recognize the years top creative campaigns and executions, the people who conceive them and the agencies and clients who successfully elevate brand and drive demand. Sponsored by the Business Marketing Associations New York City chapter, the competition will celebrate its 30th anniversary in 2012.

Magnera has developed B2B programs for Catalyst since 2005, specializing in strategy development and customer relationship management. He brings a broad range of expertise to the ACE awards, including predictive analytics, Web analytics, lead generation and prospect nurturing, email marketing, creative development, search engine marketing (SEM), search engine optimization (SEO), non-profit marketing, and copywriting. His B2B client experience includes The Eastman Kodak Company, Heraeus Kulzer, ITT, Pitney Bowes, Weyerhaeuser, Carestream Health, and Xeikon, among others.

Other 2012 ACE judges include Lisa Abbatello, Leo Burnett; Jerry Canning, Google; Kathleen Delaney, AON Corporation; Dale Durrent, LinkedIn; John Favolo, Eric Mower and Associates; Marie MacLean, Pall Corporation; Dana Mangnuson, J.P. Morgan; Katerina Martchouk, Winsper Advertising; Nicola Morris, Verizon; Kathleen OMalley, OMalley Communications; Judy Pribe, Kodak; Joe Rivas, Y&R; Bruce Rogers, Forbes; Laura Rogers, Campbell-Ewald, and Keith Turco, GYRO NY.

For more information about the ACE awards, visit the BMA-NY at http://www.marketing.org/i4a/pages/index.cfm?pageid=5509.

About the BMA-NY

The New York chapter of the Business Marketing Association, the largest association of B2B-centric marketers in the world, provides a like-minded community of New York area business professionals and numerous opportunities to network, exchange ideas, and learn from experienced experts. The community comprises a spectrum of marketing and communications disciplines, working with--and for--companies operating in complex industries in the fields of advertising, marketing management, research and data analysis, media relations, social media, direct marketing, product management, channel management and more.

About Catalyst

Catalyst (http://www.catalystinc.com) is a direct and digital marketing agency that helps clients acquire, retain and develop long-term relationships with their customers. We combine intellectual curiosity and inquisitiveness with hard-core analytics, deep customer insight and a measurement mindset to take the guesswork out of marketing decisions. We call it Science + Soul. Headquartered in Rochester, NY, our clients include AAA, Assurant Health, Eastman Kodak Company, First Niagara Financial Group, GE Money, Heraeus Kulzer, Neff Motivation Inc., Oreck, and Valvoline, among others.

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Pearson Wins Texty/McGuffey Awards From Text and Academic Authors Association

New York, NY (PRWEB) April 15, 2010

Two Pearson titles are winners of 2010 awards from the Text and Academic Authors Association (TAA).

ERA Announces 2011 ERA Moxie Awards Winners

Las Vegas, NV (PRWEB) September 16, 2011

The Electronic Retailing Association (ERA), the leading trade association for direct-to-consumer commerce, announced the winners of the 2011 ERA Moxie Awards. The winners were honored at the Moxie Awards Gala on Thursday, Sept. 15th, at the 2011 ERA D2C Convention at the Wynn Hotel, Las Vegas.

Once again, the Moxie Awards celebrated the top campaigns in direct response marketing. My congratulations go out to all the winners as well as the finalists who have shown all of us what creative excellence is all about, says ERA President and CEO Julie Coons.

The ERA Moxie Awards represent the best in television, radio, online and mobile DR. Among the most anticipated awards presented are the Best of the Year categories:

Best Short Form of the Year Under $ 50K

Pajama Jeans
Concepts TV Productions Producer

Hampton Direct Direct Marketer

SRM Direct - Consultant

Best Short Form of the Year Over $ 50K

rip:60 with Georges St. Pierre and Jillian Michaels
R2C Group Agency

ICON Health and Fitness Direct Marketer

Best Long Form of the Year Under $ 250K

Save with CarMD
CarMD Direct Marketer

Euro RSCG Edge Producer

Euro RSCG Edge Media Agency

Best Long Form of the Year Over $ 250K

Wen by Chaz Dean
Guthy-Renker, LLC Direct Marketer

Caudill & Associates Producer

Best Short Form, Beauty

Proactiv Solution: Justin Bieber
Guthy-Renker, LLC Direct Marketer

Lieberman Productions Producer

Best Long Form, Beauty

Meaningful Beauty 3
Guthy-Renker, LLC Direct Marketer

Lieberman Productions Producer

Best Short Form, Health

Biggest Lost Meal Plan by eDiets
R2C Group Agency

eDiets Direct Marketer

Best Long Form, Health

Nopalea Wellness Challenge
Luke Ellison Producer

Marcus Ellison Executive Producer

GDF Media Productions Production Company

Best Short Form, Sports & Fitness

Bushnell Tour V2: Take it from a Pro
R2C Group Agency

Bushnell Direct Marketer

Best Long Form, Sports & Fitness

Turbo Fire
Beachbody, LLC Direct Marketer

Script to Screen Producer

Best Short Form, Housewares

Swivel Store
Allstar Products Marketer

Blue Moon Studios Producer

Merchant Media Marketer

Best Long Form, Housewares

Ninja vs. Ninja: the Ninja Kitchen System 1100
R2C Group Agency

Euro-Pro Ninja Direct Marketer

Best Short Form, Intellectual Property

Your Baby Can Read II
Chad Murdock Producer/Host

M2G Media, Inc. Production Company

Denise Kovac Full Service Marketing Marketing Company

Best Long Form, Intellectual Property

Metamorphosis by Tracy Anderson
Script to Screen Producer

Bubi & Babe Exercise Direct Marketer

Best Short Form, Variety

TiVo Short Form Its Huge!
R2C Group Agency

TiVo Direct Marketer

Best Long Form, Variety

Rosetta Stone The Language Channel
R2C Group Agency

Rosetta Stone Direct Marketer

Best Celebrity Presenter

Alyssa Milano for Wen by Chaz Dean
Guthy-Renker, LLC Direct Marketer

Caudill & Associates Producer

Alyssa Milano Host

Best Long Form, International DRTV Production

Presidents Choice On-the-Go-Gourmet
Kingstar Direct Producer

Best Short Form, International DRTV Production

Proactiv Solution: Japan
Guthy-Renker, LLC Direct Marketer

Ductape Media Producer

Best Short Form, U.S. Hispanic

Muzzy
Omni Direct Direct Marketing Agency

Omni Direct Executive Producer

Best Long Form, U.S. Hispanic

Max Clarity The Zone for Straight Talk About Acne
Euro RSCG Edge Direct Marketer

Euro RSCG Edge Producer

Best DR Website Design

Proactiv Solution
Guthy-Renker Direct Marketer

Lieberman Productions Producer

Best Mobile Marketing Campaign

Core Rhythms Mobile Video Campaign
Oak Lawn Marketing Direct Marketer

Best Use of Online Video

Proactiv Solution
Guthy-Renker, LLC Direct Marketer

Lieberman Productions Producer

Best Female Presenter

Rhonda Shear for Ahh Bra
Rhonda Shear Presenter

TMGTV Productions Producer

Best Male Presenter

Chris Jacobs for Save with CarMD
Carmd.com Corp. Direct Marketer

Chris Jacobs Presenter

Best DR Radio Campaign

What If
Rosetta Stone Direct Marketer

Marketing Architects Agency

Best Live Shopping On-Air Guest

Forbes Riley for Urban Rebounder
Forbes Riley On-Air Guest

J.B. Berns Creator

Best Short Form, DR Corporate Branding

LifeLock Freeze Frame
Euro RSCG Edge Direct Marketer

Euro RSCG Edge Producer

Euro RSCG Edge Media Agency

Best Long Form, DR Corporate Branding

Mitsubishi A Beautiful Picture Deserves Beautiful Sound
Jon Schulberg Director

Schulberg Media Works Director

Mary Mangold Producer

Peoples Choice, Short Form

Pajama Jeans
Concepts TV Productions Producer

Hampton Direct Direct Marketer

SRM Direct Consultant

Peoples Choice, Long Form

Ninja vs. Ninja: the Ninja Kitchen System 1100
R2C Group Agency

Euro-Pro Ninja Direct Marketer

Volunteer of the Year

Scott Reid, Oak Lawn Marketing

Lifetime Achievement Award

Katie Williams, Ideal Living

DR Icon Award

Jack LaLanne

Marketer of the Year

Beachbody

To view a complete list of winners, go to http://www.d2cshow.org/awards.html.

About the 2011 ERA D2C Convention

The Electronic Retailing Associations 2011 ERA D2C Convention is the 21st annual show where the industrys top technology innovators, manufacturers, buyers and marketers meet to learn about the hottest trends in the direct-to-consumer marketplace and meet with partners and potential customers to seal critical business relationships. The event will feature more than 4,000 attendees and 120 exhibitors, a variety of education sessions on industry-related topics and expansive networking opportunities, as well as wide variety of events on the tradeshow floor. For more information, please visit http://www.D2Cshow.org.

About the Electronic Retailing Association

Representing a more than $ 350 billion market, the Electronic Retailing Association (ERA) is the only trade association in the U.S. and internationally that represents leaders of the direct-to-consumer marketplace, which includes members that maximize revenues through electronic retailing on television, online and on radio. ERA strives to protect the regulatory and legislative climate of direct response, while ensuring a favorable landscape that enhances e-retailers ability to bring quality products and services to the consumer. ERA members include some of the industry's most prominent retail merchants, including Acorn Corporation, eBay, Discovery Communications, Gaiam, Google, Guthy-Renker Corporation, HSN, Jewelry Television, QVC, ShopNBC and Thane. For more information about ERA,

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Punchbowl awarded Best Consumer Tech that Makes Life Easier at the 2011 MITX Innovation Awards

Framingham, MA (PRWEB) June 22, 2011

Punchbowl, the one-stop site for start to finish party planning, has been selected winner in the category of Best Consumer Tech that Makes Life Easier at the 2011 MITX Innovation Awards.

The annual MITX Innovation Awards program is the largest awards competition of its kind and celebrates innovations powering the future of marketing and revolutionizing the way we work and play. The MITX Award winners were announced in 11 general categories, several Best of categories, the PricewaterhouseCoopers Promise Award, Peoples Choice Awards for VC and Angel Investor of the Year. The sold-out ceremony was held on June 16th at the Westin Boston Waterfront.

We created the Innovation Awards to give exciting digital and Internet companies a chance to showcase their ideas and creativity, said MITX President Debi Kleiman. This years winners represent the very best of New Englands talent, and MITX is thrilled to honor their achievements.

Punchbowl is the leading destination site for start to finish party planning. The site offers a modern, effortless way to plan a party with innovative features that include customizable online invitations, potluck organization, gift registries, local vendor search and much more. Punchbowl guides a host through all of the steps of party planning and solves common problems along the way. The site is extremely popular with moms and is ideal for summer gatherings, birthday parties, baby showers, holiday parties, and more.

To be honored as the Best Consumer Tech that Makes Life Easier is wonderful validation of what our customers have been telling us all along, said Matt Douglas, Founder & CEO, Punchbowl. Innovation is at the heart of what we do at Punchbowl every day.

Judges for the MITX Awards included over 100 industry professionals representing various disciplines including creative directors, designers, technologists, online media representatives, investors, and business professionals. The 2011 Innovation Awards were sponsored by Digitas, Isobar, DLA Piper, PricewaterhouseCoopers, The Atom Group, BostInnovation, ISITE Design, Metropolis Creative, TCN, and VentureFizz.

Sign up for free Punchbowl account at http://www.punchbowl.com

About Punchbowl Software Inc.

Punchbowl Software is the company behind the critically acclaimed website Punchbowl.com. Punchbowl is the one-stop site that helps smart moms and savvy professionals plan a party from start to finish. The site offers a modern, effortless way to plan an unforgettable celebration with party planning features including customizable online invitations, potluck organization, gift registries, local party vendors and much more. Punchbowl also licenses its technology to leading retailers such as Oriental Trading Company and 1-800-FLOWERS. Founded by software and user interface experts Matt Douglas and Sean Conta, the company is located in Framingham, MA and is backed by Contour Venture Partners and Intel Capital. To learn more, visit http://www.punchbowl.com/corporate

About MITX

Established in 1996, MITX -- the Massachusetts Innovation & Technology Exchange -- is the leading industry organization focused on the web and mobile, bringing together the digital marketing, media and technology community to engage in whats next and how it will impact the marketing and business worlds. Connecting more than 7,500 professionals in New England, MITX is a dynamic community of thought leaders and collaborators in search of insight, education and opportunity. Creator of FutureM, MITX is located in Cambridge, MA. For more information, visit http://www.mitx.org/.

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